This brand is for a schnauzer dog breeder. Schnauzer dogs have a unique, smart, and playful personality that I wanted to capture in this logo. Through the hand-drawn mascot, and font pairings there is a playful and comforting, but professional feel to this work.

I was tasked to create a brand identity for a Schnauzer dog breeder that utilized a brand icon. With this task, I created a brand identity that includes a brand logo, icon, colors, and typography. With this project I also created business card and social media mock ups.